Tuesday, October 20, 2009

"Coca-Cola Shrinks Cans to Fight Obesity"

Does anyone else find this October 20, 2009 headline laugh out loud funny? I did!

What are they trying to do? Say that they are "saving" the American Public from obesity by making the can an actual serving size instead of 2 serving sizes?

But wait! There's more!

"Drink can size hit the headlines several weeks ago when the American Heart Association (AHA) released strict added sugar guidelines that put a woman well over the daily limit for drinking just one 12-ounce can of regular soda. By offering smaller can sizes Coca-Cola can allow people to drink a fizzy drink without breaking these recommended limits."

Now we're getting somewhere; they were afraid that all the women who go on the new AHA diet would stop drinking Coke. This way all those women can pay close to the same price for 7.5 oz cans that they do for 12 oz cans, but because Coke assumes that we have no self control we'll bite.

"Coca-Cola has also joined other leading companies including PepsiCo and Kellogg’s to create an industry coalition called the Healthy Weight Commitment Foundation."

What a great group of Health committed people. Soda and cold cereal want to make us healthy? The only way the current Kellogg's corporation can suggest that there are any health benefits to their cereals is by adding fiber and some artificial vitamins back into them. They've already stripped any healthy aspects out of the extremely processed flour/corn/rice/etc to such a level that they have to add it back into the products to give them any health value whatsoever. The majority of cold cereals are nothing more than flour and sugar in a box. Did you ever notice that the average cereal serving size is either 1/2 cup or 3/4 cup? We should be eating them out of a coffee cup, not a bowl. And they have the gall to crown themselves "Healthy weight Commitment Foundation"?

That's my rant for today. I'm not laughing any more.

1 comment:

Sonia said...

ahahaha!! i love tht!! wow, theyre actually shrinking the cans? all thats guna help with, is that people are now going to buy more!! Lol, they must be out of their minds!